Entries Tagged 'How-To' ↓

How You Can Save Time And Money To Invest In Your Online Business

If you think you are too poor or too busy to succeed with a home-based business on the Internet, here are some tips to help you save time and money to invest in your online business.

Most people have never stopped to analyze how they spend their time and money and would be shocked if they realized how much of each commodity they wasted every week of their lives.

The problem is that people often lack a clear focus in their lives. So the first key to finding the time and money you need for your Internet business is to find your sense of purpose and focus on it. Napoleon Hill called this sense of purpose a BURNING DESIRE.

What is it that you truly want?

What is it that causes you to want to start a business working from home on the Internet?.

Whatever it is, make it a concrete, visible, tangible BURNING DESIRE and that will give you the focus you need to cut out time and money wasting habits and invest that saved time and money in your online business.

Now, let’s take a look at some of the key time wasting NON-ESSENTIAL activities that many people are addicted to, often simply because they have not developed a BURNING DESIRE to achieve anything more positive in their lives.

First and foremost, television must be the chief time-waster in many people’s lives.

Actually, there is nothing wrong with television in itself. It is the way people spend hours of their lives in unplanned TV viewing that is the problem. So if you cannot or do not want to cut the goggle box out of your life, at least plan and ration your viewing time. Use the TV guide to plan your viewing and look out for programs that will inform and educate you.

Now, here are some other activities that you will want to ration, cut back on or eradicate from your life altogether in order to save time and money for your Internet business:

spectator sports; socializing with negative-minded types who can drain you of your self-belief; telephone conversations, email and online chat; surfing the Internet with no clear purpose in mind; newspapers and magazines; gambling and lotteries; smoking; drinking (both alcohol and beverages - cut out those long coffee breaks); expensive cars; cinema; clubbing; fashion and vanity; long baths; long dinners; restaurants; bars; DVDs; expensive holidays; impulse purchases and window shopping expeditions; searching for bargains on eBay…

Perhaps as you read through the list and came to activities that you enjoy you found yourself making an excuse for them… Just remember the old saying, “No pain, no gain”!

You don’t (really) have to become a hermit who spends all day working on the Internet with just a couple of ten minute breaks for bread and water. But if you do want to succeed online and are operating with limited time and money, then you will need to decide where your priorities lie and act accordingly.

One final point is to see yourself not so much as giving up stuff, but as REPLACING a non-productive activity that eats into your precious time and money with a new, positive activity that is both fun and productive.

Yes, Internet marketing IS a lot of fun. If you are willing to save time and money on other pursuits in order to invest in your online business you will build new friendships and associations as you make contact on the Internet with mentors, fellow marketers, and a growing network of customers and affiliates.

Really, it is up to you what you really want to do with your life, your time and your money.

Using Optimized Articles For SEO

By nature, most humans have a short attention span. If you think its easy to get a visitor to search for your website, find it, read it (meticulously) and bookmark it, well – you’re deluded. The majority of web-hits these days (they don’t call it visits anymore) occur through search engine crawlers – leaving alone the ones that are referred from somewhere else (usually costs money) or if your friends and family trying their best to promote you through chain mail.

The question now therefore is – how to get the search engine’s attention ? Well of the several methods, putting up small, snappy articles crafted specifically for the search engines – using Search Engine Optimization (SEO) techniques is the most cost-effective and intuitively simple way to do so. Needless to say, your website must convey the impression to the reader that she is actually getting something out of their time visiting you (an important principle for first dates too) !

SEO “crawlers” can be a website’s best friend , or worst enemy. If your business site contains irrelevant stuff for instance, or hard to digest info, then no matter how well you have optimized your key words for the search engines, your page ranking will drop faster than it rises – after all its humans who read it, not machines. SEO must go had in hand with good, well-structured content. Consider hiring a professional copywriter. When the crawler comes across the keywords in the content, and brings up your site, the content must match – ‘now that we have got your attention, we have something important to say.’.

For good keyword optimization, one of the tools to consider here is “keyword density”. This is helpful to make sure that the main keywords show up enough times to be catch a crawler’s attention, but low enough to maintain readability : not to read like ”The Eagles of California have seen a sharp rise in their California Eagles fan base, despite the fact that eagles in recent years have become fewer around California” (real-life now defunct example, passed into web lore). Most keyword densities should reside between 3 to 5 % - any higher and you risk being rejected as a spammer. Some sites will still raise this percentage (greedily) in order to get more hits, but the content can be insufferable

A bit of history now as to why working with very high keyword densities can make it difficult for a site is that some search engines actually blacklist sites with unreasonably high keywords. Google’s folks amongst their many pioneering inventions, started using this technique with their crawlers to filter out spammers above the 5 % threshold. In today’s Internet marketing, a savvy copywriter should maintain a nice balance between flow and skilled use of keywords - the Zen of the Art of the SEO.

Many copywriters have started using “secondary” keywords. These, specially placed within the context, increase the number of hits for a page. Not only that, articles with secondary keywords just seem to read more naturally.

Free Toolkit For Internet Marketing Beginners Now Available

There are too many people being held back from making a good living online, just because they don’t know the basics. Things like building websites, setting up a domain, processing payments automatically, assembling a squeeze page…

These can be scary for someone who is not that technically inclined.

Be scared no more!

There’s no need to let these hurdles get in your way any longer. Through an arrangement with author Kevin Riley, his series of “Newbie Toolkit” ebooks are now available through Ed Casey’s Smart Internet Marketing Blog.

The cost? FREE!

Newbie Toolkits

Check out what’s in these ebooks at the following sites, but don’t pay for them there. Instead, come back here and download them for free.

http://newbietoolkitdomain.com
http://newbietoolkitaffiliate.com
http://newbietoolkitwebsite.com

Just enter your first name and email address below and I’ll send you a link to download all three Newbie Toolkit ebooks. And, when Kevin releases more books in the series, you’ll automatically be sent those as well, all absolutely free!

First Name:
Email:

As always, I will never rent, sell, or give your email address to anyone. Ever.